There's not a day that passes that I don't hear from some SEO (Search Engine Optimization) expert or someone trying to sell us advertising as a way to make our websites popular and profitable. Only problem is: They want to get paid for their services before our websites become popular and profitable.

But you see, we're broke.

So that got me to thinking... I know how to make a website become popular, it's the profitable thing that I've yet to grasp... I know ways to make our website gain a larger readership but I fear using them will increase our costs to the point we're forced to pull the plug because we can't pay the bills so I throttle back on my promotional efforts. There has to be a better way.

For all you folks claiming to be Web 2.0 gurus, I've got a Web 3.0 idea that will make you rich beyond your wildest dreams.

Remember how satellite TV and cell phones used to cost a fortune but now they give them away with a contract? Devise a way to make any website both popular and profitable with ZERO up-front costs to the publisher/blogger and you'll become the next Google, Microsoft or Amazon.

I can see it, the tools are out there, nothing new is required... All you need do is simply figure out how to put them together.